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  1. Blue Ocean Marketing Strategy

    Blue ocean strategy, marketing strategy expert Mike Bolden dissects current events from a blue ocean strategy perspective.
    nokia3
    motorola3
    target2
    recession2
    wal-mart1
    razr1
    walgreens1
    economic downturn1
    cell phone business1
    utility usage1
    prescription savings card1
    handset market1
    new motorola models1
    brand low cost items0
    buyer groups0
    dimensionizing utility0
    latent demand0
    latent utility0
    marketspaces0
    motorola's pipeline0
    own marketspace0
    recesssion proof0
    ultra-value private label0
    usage occasions0
    usage types0

    www.mikebolden.com - 2009-02-11

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